📖 The Challenger Sale — 原文

按章节整理,仅供个人学习使用。


目录

  1. Table of Contents
  2. Foreword
  3. Ch 1: The Evolving Journey of Solution Selling
  4. Ch 2: The Challenger (Part 1) - A New Model
  5. Ch 3: The Challenger (Part 2) - Exporting the Model
  6. Ch 4: Teaching for Differentiation (Part 1)
  7. Ch 5: Teaching for Differentiation (Part 2)
  8. Ch 6: Tailoring for Resonance
  9. Ch 7: Taking Control of the Sale
  10. Ch 8: The Manager and the Challenger Selling Model
  11. Ch 9: Implementation Lessons from Early Adopters
  12. Afterword
  13. Appendix A
  14. Appendix B
  15. Appendix C

中文翻译


Table of contents